How to Eliminate Bureaucratic Red Tape, Bad Excuses, and Corporate BS
Martin Lindstrom is a New York Times bestselling author of seven books including Buyology, Small Data, and his upcoming book--The Ministry of Common Sense: How to Eliminate Bureaucratic Red Tape, Bad Excuses, and Corporate BS (Jan 2021). Martin is the founder and Chairman of Lindstrom Company, a global branding and culture transformation firm working with Fortune 100 companies in more than 30 countries. He has advised companies such as Mattel, Pepsi, Burger King, and Google. Martin has been ranked on the Thinkers50 list for 3 years in a row and TIME Magazine named him one of the “World’s 100 Most Influential people”.
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