Oh, You're a Consultant?
(Gotta love Christopher Walken) This might sound like a bit of a rant (because at some level it is) but […]
Social Media Marketing
Marketing Accountability: Are You Trying to Measure Abstract Objectives?
Yesterday I wrote a post for marketing profs entitled, “Forget Social Media ROI, What About Marketing Accountability?” If you haven’t
Negative Experiences are Driving New Customer Engagement Models
I’m going to make a bold statement which is in essence in the title of this post, if it weren’t
Using Social Media to "Socialize" Existing Marketing
Part of what a lot of companies are looking for in the social media space is to be able to
Use TubeMogul to Distribute and Track Your Videos Online
The amount of time that people are spending watching online videos is increasing, as is the amount of videos that
People You Should Follow on Twitter and Social Media that You Probably Don't Know About
I’ve been meaning to write a post like this for a while. It’s great to follow the big name people
What You See Versus What Your Customers See, Dominos WTF!
I found this on Digg a few weeks ago and thought it’s a great example of what I’m referring to.
Business Vocabulary You Should Know
With all of the new social media and marketing terms floating around the web it’s easy to lose track of
Social Media Marketing
Social Media Revolution
by Tiffany Davis We all know that the internet has revolutionized not only the way in which we do business,
Social Media Marketing
Social Media Vs Marketers is a Zero Sum Game
I’ve been trying to find the best way to explain my thoughts/idea here so if the analogy for a zero