An Open Letter to CRM and Social Media People
Over the past few months (and perhaps more so over the past few weeks) I’ve noticed a growing tension between […]
Social CRM
Business Problems that Social CRM Helps Organizations Solve
(White to move and Mate in 2, can you figure out the answer?) There’s been a lot of talk about
How Do You Define Engagement?
I’m at the Alterian “Engaging Times” conference in Chicago which is full of interesting conversations and people. One of the
How I Understand Customer Relationship Management (CRM)
Keep in mind when reading this that my background IS NOT in Customer Relationship Management (CRM), however as someone who
Would You Pay More for Excellent Customer Service?
A key tenant in Social CRM has always been around providing users with a better experience. In addition to delivering
How CRM and Social Media Evolved to Social CRM
I just arrived at the CRM Evolution conference and last night I attended a pre-show meetup where I had a
Free Webinar on Understanding the Social Customer
A few weeks ago Chess Media Group, Attensity, and Mitch Lieberman teamed up to write a whitepaper on the social
Social CRM, Social Media Marketing
New Oldspice Campaign: Social Media or Social CRM?
Hello ladies! (this is only funny if you have seen the Oldspice commercials, otherwise this is a bit awkward for
Social CRM
Guide to Understanding Social CRM, Now Embeddable and Shareable on Slideshare!
For those of you that haven’t read the Guide to Understanding Social CRM, it’s a whitepaper that Chess Media Group
The Action, Reaction, Management, Process (ARM) for Social CRM
In the past week or so we covered a few interesting topics with easy to understand visuals (we hope). We