Confusing Motion with Progress
Do not confuse motion and progress. A rocking horse keeps moving but does not make any progress. ~Alfred A. Montapert […]
Marketing Strategy
Customer Value and Social Media ROI
I just wrote a post for Marketing Profs on the importance of understanding the value of your customers, here’s a
Skittles Homepage Now Pointing to Wikipedia, What's Next?
I’m sure you’ve heard about what Skittles have been doing lately. If you visited the site a few days ago
What are the Top Digital Marketing Tactics for 2009?
Lee Odden from Top Rank Blog, recently put together a survey of the top digital marketing tactics for 2009. Over
Would You Trade a Link for Free Consulting?
I’m going to run a little experiment on this site with all of you. I’m going to trade 15 minutes
Gary Vaynerchuk Using Adwords Ads to Buy Twitter Followers?
special thanks to @factoryjoe a.k.a. Chris Messina, for pointing this out. The image speaks for itself but I wanted to
Thank You Comcast and Why I Love Twiter
A few days ago I started having problems with my internet connection. Sometimes my internet would drop to unusable speeds
Interview with Keith Burtis from Best Buy Remix on Social Media
pic courtesy of CC Chapman This an interview I conducted with Keith Burtis, from Best Buy Remix on how Keith
Your Mission Statement and Vision Statment
One of my favorite professors from college was my marketing professor Ken Germann. He taught the class the whole quarter
Why Social Media is More Measurable Than Traditional Media
We all keep hearing about the ROI from social media and how difficult it is to actually measure the results