Jacob Morgan | Best-Selling Author, Speaker, & Futurist | Leadership | Future of Work | Employee Experience

Twitter Grader…Um, Who Cares!?

Twitter grader is exactly what it sounds like…a grade for your twitter.  Of course it’s simple to use (otherwise nobody would use it) and all you have to do is enter in a twitter name, I used mine as an example:

Then you click on get your grade and you are presented with a tweet cloud and a tweet summary.  Apparently I scored a 94, meaning I’m rated higher than 94% of the 30+ thousand who have graded themselves.

This brings me to my next point of who the hell cares?!  So I have a 94…yeah…and?  The grades are mainly based on how many followers you have and I certainly don’t need a grade to tell me who those people are.  I really hope that people aren’t going to start using this damn thing to grade their twitter usage.  Can you imagine someone grading your facebook usage or your (insert social media platform of choice here) usage?  Come on guys seriously?  You know how I “grade” my twitter usage?  By the amount and the quality of interactions I have with my twitter followers, not be a script that tells me I score a 94.  In short, this grade is utterly meaningless, provides nothing actionable, and is just another superfluous tool out there that does nothing but flash a number in my face that is meant to control how I twitter.

I cannot imagine people actually using this tool to judge how “successful” their twitter usage is (damn it yes I had to use to show you people!).  Don’t mean to sound too crazy here (yes I do) but l just don’t like this extra added pressure or idea of being “graded” on your twitter usage.

Having said that if you graded yourself and did not score about 90+ then we can no longer talk or interact in any way (of course im kidding, I love you guys/girls).

what do you think about twitter grader?  and more importantly why do you think it was created?

thanks for reading

22 thoughts on “Twitter Grader…Um, Who Cares!?”

  1. It's a popularity contest I guess.

    You had me laughing so hard when you said that you can't interact with anyone below a 90. Mine is 88 but I'm going to try to follow you anyway 😉 When I first did the scoring thing I was surprised that it was that high but I certainly didn't turn around and announce it.

    Thanks Jacob, that was pretty funny.

  2. As the developer of Twitter Grader, I thought I'd chime in.

    Indeed, the value of Twitter Grader right now is minimal, because all it does is give you a number. But, the longer term goal of the application is to not only measure the power and influence of your Twitter profile — but to help you get the most out of Twitter. We're taking a similar approach to this that we did with WebsiteGrader.com — which started in a similar way and is now an immensely popular tool for people to not only measure the effectiveness of their website, but provide actionable advice on how to improve it.

    We'll keep working at it.

    If you have ideas on how we might make Twitter Grader better, let us know.

    Cheers,
    Dharmesh Shah

  3. hi dharmesh,

    website grader is a useful tool because it gives me something to work on. the grader tells me what problem areas i have with my site and how i need to fix them in order to get the greatest utility out of my website. twitter however, is a communication tool, and it is tough to “grade” my communications and interactions with other people. does this mean that if i score a 94 and someone else scores a 65 that I am a better “twitterer” then they are?

    i understand what you are trying to do but perhaps the twitter grader can be used as more of a statistical tool rather then as a grading tool.

    when you say “get the most out of twitter” what exactly are you guys going to be adding?

    thanks for reading and commenting dharmesh, you are a talented developer

  4. im sorry kim i would respond to you and tell you that i agree with you that this is all just a popularity contest but i dont think i can. see im a 94 and you are still just an 88 and while i would like to say that i am also surprised that i scored so high, i won't, because then i would be talking to you, and i can't have that.

    thanks for reading and commenting kim, glad i could make you laugh!

  5. Yeah, I came across the tool about a month ago and similarly laughed. It's about ego-stroking, for it doesn't matter what you tweet or how valid your content is. The algorithm is all about how many followers/followees you have, I have, etc.

    I'm a 90.

  6. hey ari, that's exactly what it is. just seems like the more twitter followers you have the higher your rank, not much of a grade if you ask me, however we will have to see what they will come up with. as im sure you've read, the developer commented here and said they a few things in store so let's see what they do.

    thanks for reading and commenting ari!

  7. I think this is a little over the top, with way too much focus on quantity. Social media engagement is about a combination between quantity and quality of conversation.

  8. hey jeremy, i couldn't agree more. the whole grade seems to really be based on how many followers you have, quality is far more important. i think the tool can be made more useful for analytical purposes, for example i would love to know how many of my twitter followers are bots, spammers, or no longer active. i think they are going to continue to develop the tool so hopefully they will incorporate some of the quality aspects.

    thanks for reading and commenting jeremy

  9. LOL….refreshing, could not agree more. A person with 100 followers could get more out of Twitter than one with 6,000-and vice versa. Twitter serves YOUR purpose, whatever that may be-by grading you are comparing to to other Twitters which have nothing to do with your personal Twitter goals/objectives.

  10. hey harold, glad you agree. twitter definitely serves diff purposes for folks and try to put a grade on that is a bit weird.

    thanks for reading and commenting!

  11. Hi Jacob,

    I agree with you that my twitter grade means nothing but gives me an emotional boost. Why? I have no idea – but lot of emotional factors don't have logical explanation.

    But let us take a look at twitter grader from Hubspot's perspective. Hubspot is aa startup and want companies to buy and adopt their social media platform. They need to create awareness about themselves first. I see all the free grader tools that they are creating as awareness/lead generators. We used to do this at my previous company – create free products some that have tremendous practical use (solve real problems) and some others that are just cool, but viral. We had created a “trebuchet” game that was fun to use and viral because engineers loved to outbeat each other. Did it solve any real problem – No, did it create awareness – absolutely because of its viral nature.

    Just imagine, when Hubspot is on a prospective sales call, the prospect says – “I know you guys – are'nt you the guys who created the twitter grader, the press release grader and the website grader” – it breaks the ice in terms of having to give them the pitch of who you are and why they should trust you and buy something from you.

    Now having said this, I personally have found the latest enhancements to twitter grader helpful because it allows me to find people with interests similar to me.

    My two cents. Other than knowing the folks at Hubspot, I have no other connections with Hubspot.

  12. hi gopal,

    what it means to me and what it means to other people is going to be diff. some people find value in it, i don't. that's not to say it's not a good tool.

    you do make a good point about creating tools though, but on the other hand is the whole point of creating tools to gain trust? what about providing value to the users? what happens when you make a tool that people DON'T like, then when you join a sales call people will say “oh, you guys made that? that wasn't a good tool.”

    i think if you're going to make something for the users, then put them first, sales calls second.

    thanks for reading and commenting!

  13. LOL! I just checked out the tool, funny stuff. apparently im a self obsessed fool, thanks!

    thanks for reading and commenting, i will share this with folks on twitter 🙂

  14. The post of thread is very nice and informative, I often come this froum and really love it! Actually I love various kinds of food so much and this forum I learn much things ,and this forum constantly hold many activities that can make us meet many people .and I know some websites which provide many good products and they are in discount ,they are **** welcome you!

  15. Well , the view of the passage is totally correct ,your details is really reasonable and spring-bags.com you guy give us valuable informative post, I totally agree the standpoint of upstairs. I often surfing on this forum when I m free and I find there are so much good information we can learn in this forum!

  16. Hhe article's content rich variety which make us move for our mood after reading this article. surprise, here <a href=” http://music-ofthesun.com/ ” >wslmart.net you will find what you want! Recently, I found some wedsites which commodity is colorful of fashion. Such as xxxxxxxx that worth you to see. Believe me these websites won’t let you down.

  17. Well , the view of the passage is totally correct ,your details is really reasonable and you guy give us valuable informative post, I totally agree the standpoint of upstairs. I often surfing on this forum when I m free and I find there are new balance 999 so much good information we can learn in this forum!

  18. Thanks a landlord it! I acquired yet some insight. Life is so colorful, we should be able to live in, such as Korea and honor the planet. Human life is like rivers, slowly flowing, flowing rivers, flowing through the snow, flows through the prairie and ultimately into the sea, return to the embrace of nature, start a new reincarnation. Allow us to feel the meaning of life will come only to those you have those memories http://www.cheap-nikeshox.com/nike-shox-R3.html

Comments are closed.

Scroll to Top