Recently, I sat in on a mobile technologies presentation from a prospective vendor. They (two gentlemen) seemed smart enough, after all, they were tech savvy Phd’s. I was impressed with their qualifications and was expecting a grade “A” presentation. Instead, what I got was a scene from “B” horror movie.
To top things off, in the middle of the presentation one of the two gentlemen received a phone call and then proceeded to answer it in the middle of the presentation, mumbling to the person on the other end that “he was in a meeting.” What kind of a message does that send to me? Here I am giving up an hour of my day to listen to these guys pitch me their idea, and the guy pauses to answer his phone. I don’t have the attention span or the time to listen to you on your phone and neither does anybody else.
These guys may have had a great product, but they just couldn’t sell it. Most people think that great technology will market and sell itself, guess what, that’s not true. Great technology doesn’t mean anything if I don’t understand what it does, how to use it, or how it can benefit my organization.
Who is doing your presenting?