The Collaborative Organization is the first comprehensive strategy guide to emergent (using new social and collaborative software) collaboration in the enterprise and you should read it. I wrote the book because I saw a big gap in terms of strategic and educational resources on collaboration and I can tell you that after 8 months of writing and researching that it’s a great resource. I also wanted to help companies that are struggling to find answers and solutions for how to make collaboration successful. For $20 it’s going to be a valuable guide that you will be using during your collaboration journey time and time again. But don’t take my word for it, scroll down to see who some of the endorsers are. It has a 5-star rating on Amazon and covers many of the topics that business leaders are looking to get answers on.
Here’s what we know:
- Collaboration is becoming a focal point of interest for business executives such as CIOs and CEOs
- Employees are the most valuable asset that your organization has
- It’s crucial to be able to connect your employees and information anywhere, anytime, and on any device
- Employee engagement levels at U.S. companies (and even around the world) are very low
- The “email culture” is a problem that needs to be solved
- Employees who are used to using many social and collaborative platforms (such as Twitter, Linkedin, Facebook, and Google) are expecting their enterprises to offer the same types of capabilities while being able to adapt to changes in behaviors
- Enterprise are struggling to adapt to changes in culture and behavior
- Hundreds of billions of dollars in value can be unlocked by leveraging collaborative technologies in the workplace
- We need a better and more effective way for our employees to collaborate and communicate while positively impacting their quality of life at work and outside of work
How The Collaborative Organization helps:
- It’s supported by hard data from an in-depth research project conducted last year
- Includes guest contributions from practitioners at companies from around the world who are actually running collaboration initiatives
- It’s the first and only vendor agnostic book that looks at everything from developing use cases to getting employee adoption
- Features several models and in-depth frameworks not seen anywhere else
- Addresses all of the major concerns and challenges that executives have around collaboration
- Provides a blue-print for how to develop and maintain a collaboration strategy in your company
If it’s good enough for these leaders it should be good enough for you!
Vivek Kundra, Former Chief Information Officer of the USA
In today’s global economy, collaboration is key to building a connected, engaged, and sustainable organization. Jacob’s book guides leaders on how to develop strategies to build this type of ‘Collaborative Organization.’
Ed Coleman, Chairman and CEO of Unisys Corporation
Jacob Morgan’s book is a valuable strategic guide for organizations looking to tap the power of new social and collaborative tools to create more connected, engaged, and successful organizations.
Karen Quintos, Senior VP and Chief Marketing Officer of Dell
Jacob’s book gets to the very real issues that companies of all sizes, in all industries continue to face. Social and collaborative tools are certainly part of the picture, but Jacob’s book goes beyond this to look at true enterprise-wide collaboration that is inextricably tied to business strategy.
Jonathan Becher, CMO of SAP
Everyone knows that the future of work is engaged employees who collaborate to get things done but struggle to figure out how to get there. Jacob’s book is a valuable strategic guide to help leaders deploy emerging collaboration technologies and strategies to “get there.
Darren Entwistle, CEO of TELUS
“…This book guides organisations on how to properly implement collaboration tools and strategies to obtain that competitive advantage.
Erik Brynjolfsson, Director of MIT Center for Digital Business and co-author, Race Against the Machine and Wired for Innovation of Chair of the MIT Sloan Management Review
“Most business leaders understand how critical collaborative tools are to the success of their companies. What they need now is a guide, based on hard data and practical experiences, that shows how to put those tools to work. Jacob Morgan fills that need with this book.”
Craig Newmark, Founder of craigslist and craigconnects
“Many organizations have lots of people disconnected in different silos, and these folks know a lot and could get lots more done if they had a way to “connect the dots.” “The Collaborative Organization” helps you get that done, talking seriously about the culture of collaboration, useful tools, and realistic advice about overcoming organizational barriers.”
Paul Segre, President & CEO of Genesys and Former Alcatel-Lucent EVP
“The rise of social and collaborative technologies is driving a new type of business conversation. Jacob’s book provides valuable insights on how companies can evaluate today’s options and implement successful strategies and solutions to seize this opportunity.”
Denis Edwards, Senior Vice President, Global Chief Information Officer of ManpowerGroup
“… Jacob’s book provides an excellent strategy guide for other companies that recognize the power of collaboration in the workplace.”
Dickie Oliver, VP Global IT of Yum! Brands
“…Jacob’s book is a must read for leaders of organizations who also recognize that employee collaboration is not an option but a requirement to succeed in today’s world.”
Parker Harris, EVP and Co-Founder of Salesforce.com
“New social and collaborative tools are causing an industry shift to the social enterprise, changing not only the way people work but also the way businesses engage with and delight their customers. Morgan has created a comprehensive strategic guide to help ensure these new tools and strategies succeed within the enterprise. A valuable resource for executives and decision makers.”
Ben Haines, CIO of Pabst Brewing Company
Organizations cannot succeed without engaging their employees and connecting them to each other and to the information they need to get their jobs done. Leaders cannot succeed in building this type of a collaboration organization without this book.
Derek Burney, Corporate Vice President of Microsoft
“There are many collaboration resources which talk about the value of collaboration and why it’s important. But I’ve found only one resource which actually walks leaders of organizations through how to deploy collaborative tools and strategies effectively. That resource is this book.”
Walton Smith, Principal of Booz Allen Hamilton “
Jacob understands that it is not about the technology it is about the people. If you have employees, this book will help you set the strategic foundation needed to engage your employees and foster collaboration so that the right information gets to the right people at the right time.”
Alistair Rennie, General Manager, Social Business of IBM
“Social behavior is not new. What’s new today is the emergence of platforms to allow communities to come together, to share ideas, expertise, and a sense of purpose and trust. Jacob’s book provides the roadmap for how to build this kind of a collaborative organization.”
Jason Sharpe GM Collaboration, Knowledge & Intelligence at Telstra
“Morgan covers all aspects of emergent collaboration from understanding through to implementation. This book provides much needed knowledge at a time when collaboration is coming to the forefront of business.”
Ted Smyth, Executive Vice President, Corporate Affairs, The McGraw-Hill Companies
“Emergent enterprise collaboration cleverly deploys social computing to overcome the curse of silos in companies. To collaborate successfully, organizations need a comprehensive strategic guide that will point them toward success while steering them away from pitfalls and potential mistakes; this book is that strategic guide.”
Marco Orellana Silva, CIO CODELCO, Chairman Mining IBU for ERP Development at Mining, Winner of the 2011 MIT CIO Award.
“…Morgan’s book, “The Collaborative Organization” has the merit of approaching a complex topic in an easy to understand and systemic way; focusing on important and practical strategies and examples. I highly recommend this book not only to anyone who is seeking to begin this collaborative journey but also to those who have already begun it.”
David Chivers, Vice President at Dow Jones
“Most organizations are drowning in data, slow to distinguish quality information from the noise, and challenged in uncovering the hidden expertise embedded in their existing teams. Jacob digs into the complexities of enterprise collaboration, explains them in simple terms and includes plenty of examples from some heavy hitters across industries. Buy this book. Share it with your teams. Better yet, use it to unlock and supercharge knowledge sharing between your customers, partners and colleagues. My two takeaways: keep it simple and make it fun.”
JR Smith, CEO, AVG Technologies At AVG Technologies
“Our employees are very dispersed geographically and heavily rely on tools for employee collaboration and engagement. Developing strategies for collaboration and figuring out which tools to use can oftentimes feel like trying to shoot a moving target. Jacob Morgan helps take the guesswork out of the process, so businesses can harness collaboration in ways that truly empower employees, customers, and the organization as a whole.”
Pat Kennedy, Owner and CEO, OSIsoft ”
Every organization can benefit from the deployment of collaborative tools and strategies. Morgan delivers practical methodologies in easy to understand terms. The book reads as if he’s talking with you over coffee. Any executive can immediately apply Morgan’s advice and strategies at their organization.”
The list price of the book is $35 but you can get it on Amazon for almost half of that!
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