Jacob Morgan | Best-Selling Author, Speaker, & Futurist | Leadership | Future of Work | Employee Experience

Collaboration is a Business Requirement

I find it interesting that when it comes to collaboration; oftentimes it still need to be sold as a line item.  I mean, doesn’t that seem a bit ridiculous that a company needs to have someone explain why they need something that can connect their employees together?

Some companies have some type of tool in place and others have nothing but either way it’s still looked at as option that the company may or may not purchase.  Perhaps I’m a bit biased or have spent too much time swimming in the collaboration pool but I wonder.  What if phones were optional? What if computers and the internet were optional?  Mobile devices?  What about applications such as Microsoft Office?  The reality is that none of these devices, tools, and applications are optional.  They are in fact business requirements necessary to operate.

Of course it did take some time for these things to become widespread within organizations but I don’t have any doubt that the same will happen for the new collaborative tools we see today.  It’s a natural business evolution that will take place.  It might take another 2-3 years or so but it will happen.

I look at these emergent collaborative tools the same way as computers, phones, and the internet.  They aren’t options or add-ons that we should be choosing from.  It’s not as if we are going to a restaurant and we have the option to add a cup of soup for $2.00.  We’re talking about the entree here.

Collaboration tools and strategies should be (and will be) business requirements because we can only survive on “soup” for so long.

7 thoughts on “Collaboration is a Business Requirement”

  1. I think small business is very much important to run a business for any company, that’s my opinion for sure. To be honest that’s extremely a hardcore work because start a business is not easy as anyone think, you have to put up a serious effort to do this. Thanks for this.

  2. I think small business is very much important to run a business for any
    company, that’s my opinion for sure. To be honest that’s extremely a
    hardcore work because start a business is not easy as anyone think, you
    have to put up a serious effort to do this. Thanks for this.

  3. I love the way you have put this out Jacob, very thought provoking.  Collaboration tools have finally matured sufficiently that is why entrepreneurs are convinced to adopt them.  These tools allow them to get started immediately with almost no set-up costs.  

  4. Thanks for the comment and kind words Judy.  The tools have certainly matured but I think they are also going to continue to evolve and change.  I don’t think we have seen the final version of what a collaboration tool can look like yet!

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