At the beginning of last year I helped create a startup in the social media space. I was the CMO/founder and I handled everything from community creation to product design. I stuck with it for about a year and turned down many opportunities and chances
We know by now that not everything in the social media space is positive. Not everyone out there is going to sing praises about your company and your magnificent customer service, in fact some people will probably hate you and will voice their hatred toward
So picture this. You’re in a cafe and in walks a man (or woman) that you just feel you have this special connection with. You guys don’t talk much but you just feel this gravitational pull towards them. The man (or woman) exits the cafe
I’m excited to announce that we (myself and my colleague Jose from Hirank, my team of technical SEOs) will be speaking at the Social Media Club event in San Francisco on January 21st from 6:30-8:3o pm. The event will take place at Zannel, more information
I just got off the phone with David Churbuck, the VP of Web Marketing at Lenovo. We had an interesting conversation about social media, marketing, and customer relations. A topic that came up was brand and customer engagement through social media for the purpose of
There is no doubt in anyone’s mind that twitter has become a very powerful tool. Twitter is still a baby but has already changed the whole social media world. It’s interesting to think about this because tomorrow another tool may emerge that changes the way
Have you seen this? I just found out about it a few minutes ago. If you go to your twitter homepage and click on “find people,” you will see a tab for “suggested users.” This is an interesting feature to add, however the way it
Have you ever listened to a particular song by a band and then seen that band perform the song live? There’s always a difference, there’s always a bit improvisation. Take for example the Jimmy Page solo for stairway to heaven, I’m assuming you know what
Guerrilla Marketing is an unconventional, often cheap way of doing marketing for your business that relies less on big budgets and more on personal (or company) work to promote. The goal is to be memorable, generate interest, and create WOM anyway that you can think
Emarketer released some interesting stats about how small businesses are going to be distributing their online marketing efforts. Take a look at this chart: There are a few interesting takeaways. First, around 25% of small businesses are going to be increasing their social networking efforts.
