Things to Read


Cliches, do You Use Them?

If you have been to a business meeting, worked at a company, or have ventured outside of your house, chances are you have most likely heard a cliche… we all have and well know it’s cliche right when we hear it.  “Bring your ‘A’ game,

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Tropic Thunder Viral Video

For those of you who haven’t seen the tropic of thunder “viral” video here it is. I think they did a great job with this. My comments follow after the video. I am very curious to hear what you think. I laughed so hard I

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Do You Love Your Customers?

Near my apartment in San Francisco there is a small dry cleaning shop. It’s a family run business that has been around for a while. What makes this particular dry cleaning shop different is that they have a large sticker posted on their window that

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What Does "Viral Content" Mean?

There are a lot of people out there talking about creating viral videos, viral blogs, viral children (kidding), etc. Well what does viral really mean? I used to work at an agency that put up a video of a dog chewing on a stuffed animal

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Everyone is a VIP

You need to treat everyone as if they were a VIP, because they are. Everyone is now the media and everyone has the power to make or break you. When you go to a restaurant you are just as important as the food critic. When

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