I’m not talking about essays or writing style, I’m talking about substance, what is your blog/company substance? What makes you, YOU? The number of blogs out there increases every day and that number is only going to increase. You can pretty much find a blog about any topic you want. It almost feels like we’re all stars floating around in a giant never-ending blog galaxy. Sure we share the same space but we are all made up of different elements and different experiences; we all have a different composition. It is these different elements and experiences that we should focus on and let shine.
My composition:
- background in SEO working with fortune 1000 clients such as adobe, conde nast, salesforce, sandisk
- CMO/founder of a startup in the social media space
- social media consultant
- technical SEO consultant and the guy running Hirank.com
- people and idea lover
- traveler and explorer of all things and places that are foreign to me
- have experience in doing everything from cleaning movie theaters to running a company
- entrepreneur and chess player
- and a whole lot more
So how does this affect what I write/talk about? Well I try to write about various ideas, strategies, tactics, and tools to inform and educate people about social media (and SEO, there is always a fair share of learning in there for me as well). I try to use my experiences and ideas to shape and craft content that makes me unique, stuff that I think helps me shine and get discovered by people like you. I’m the guy that’s always telling people that in order to succeed in the social media space it’s not just about understanding tools, you have to be clever and you have to be creative. I’m the guy asking you, “what’s your composition?”
By the way, I was just watching the history channel and they had a great program talking about the moon and the universe, can you tell where I got blog topic from?
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