This is part of a series of posts for various quick and easy SEO tips. So far we have covered title tags and meta descriptions, today we are going to cover URL structure. If you look at the top of your browser you will see
This year I am thankful for so many things, of course the top of the list is health and happiness of my friends and family. I have an amazing girlfriend, Lindsay, who I love very much and who supports me with all her heart. Thank
If you have ever taken a marketing or a business class then you may remember what SWOT stands for. SWOT stands for strengths, weaknesses, opportunities, and threats. Using a SWOT analysis is a great way to break down and analyze a particular strategy. Today I’m
I get a little tired with marketing fluff and superfluous words that people use, don’t you? I mean how many characters or words can it possibly take for someone to convey a thought or an idea? I know we all use superfluous words but sometimes
If you could have one super power what would it be? John McCain should be president. What questions should you ask while forming a social media strategy? Social media belongs only under the marketing department. Who do you consider a social media “expert” and why?
A few people have been asking me about tools they could use to help automate the social media process. To which I respond, why would you want to automate it? To use an analogy, that’s like building a little “you” robot that goes around and
If you recall, a few days ago when I was talking about Vision and Mission statements, I mentioned my old marketing professor from UCSC Ken Germann. Well, after writing that post and mentioning him, I decided to send him an email to see how we
I’ve had a few people/companies ask me to help them promote something online, oftentimes what they ask me to promote has nothing to do with me or what I write about, it’s like asking me to write about or help promote a new dog collar.
There is always this debate going on about what delivers the greater ROI traditional media or social media? Which one delivers greater results? Which one costs more? Which one is worth your time? It appears that traditional media and social media are at war with
Twollow is new simple tool that automatically follows people based on keywords or phrases that those people mention. Think of it like Google Alerts but for twitter. It’s an interesting idea but sometimes people will mention keywords or topics that aren’t really representative of their
